Awakke

Hábito 1 - Awakke - Dashboard

AWAKKE

Identify, analyze and optimize your customer's behavior in every part of your store. With this solution, you’ll be able to obtain specific results for each business/shop, doesn’t matter if it is in one or thousands of locations. Awakke will enable you to:

Understand your clients/visitors behavior, Enhance their in-store experience and Measure effectively the impact of your marketing campaigns. The most interesting fact regarding data is that Awakke will show your client’s conduct, being able to obtain analytical information, connect and interact with them, reinforce loyalty programs and generate consumption statistics such as tours through the facilities, stay times in each sector and the identification of your client’s interests, needs and wants.
Sentimiento

Hardware and Software

Observe

It uses a specific hardware (antennas) that makes possible to observe behaviors of people that are inside the store and it's surroundings. Imports and distributes data allowing segmentations in to zones and local mapping.

Connect

Online & offline omnichannel achievement, allows personalizing communication through every available way. Combination with an APP Mobile generate Push mode interactions and cross & upsell actions.

Analyze

Metrics generation and data crossing between shops give a Carte Blanche for the creation of patterns, comparative performances between stores and the understanding of how, where and who are those that generate sales & conversions.

Business Benefits

Increase and update Databases Online, social and Mobile Commerce
Segmented (time and place) & specific offers Store traffic reports
A deeper knowledge of Visitors/Clients cost-benefit analysis
Coupons and promotions administration Interactive Advertising
Sales points and payments management Catalogs and online sales platform
Digital contents delivery Different stores comparative analysis

End User Benefits

Segmented (time and place) & specific offers Products Wishlists and online store
Access to rewards and loyalty programs Social Networks Login (Facebook, Linkedin, Twitter)
Mobile payment Notifications when products have discounts and promotions.
Sales, discount promotions off-store alerts. Recommendations of products of interest
demonstration videos Approve sales made by other users
Digital contents delivery Store most popular products
Digital fitting rooms Mobile support

How do Awakke works?

Awakke is an IOT development that uses nodes to pick the signal of every Mobile device that is inside its range zone. this signal is captured via telephone networks, 4G, Bluetooth, and WiFi. Everything without the need of accessing personal data of the device owner, this way, it turns out to be a Noninvasive product.

Each device detected is considered as unique, therefore we assign an exclusive ID for it in a time lasting way, regardless of which store he is right now or the ones he'll visit in the future.

OMNICHANNEL

  • Traffic: first-time visitors VS recurring visitors
  • PERFORMANCE: LOCATION VALUE: SALES/TRAFFIC, SALES/VISITOR.
  • Loyalty: Frequent buyers VS first-time buyers
  • Engagement: Bounce-rate/Sales/stay time
  • Tendencies: Metrics evolution over time
  • Internal Benchmarking: Metrics Analysis and Comparisons between own stores or segments of a store.
  • BI: Elaboration of improvement plans

MULTIPLE USES

  • SPORTS
  • SECURITY
  • RETAIL
  • ENTERTAINMENT
  • FINANCIAL
  • AUTOMOTIVE
  • LEAFLETS
  • BANKING
  • POST OFFICES
  • TRAVEL

Metrics & Reports

Traffic Monitoring
Awakke is a tool orientated to generate metrics and tangible statistics, helping you to corroborate in a more efficient way several indicators such as ROI (Return Over Investment) and also provides information to analyze & acknowledge if your marketing actions or promotions worked as they were supposed to.

Data gathering permit the creation of qualitative & quantitative reports in a constant way, being very useful for business, optimizing not only Marketing plans confections but also, sales and promotion strategies, helping to control logistics process, and to know the level of demand of each product.

The main goal is to truly understand consumers, to avoid only basing the strategies in revenue terms or in a sales process that’s completely subjective and unconscious. Getting to really understand your customer's behavior in sales points (it can be a shop, a mall, the city, the streets, a public transport, among many others) allows you to reach out to them with the product they want and expect to find.
Reglas

Our Partners

Partners_Microsoft
Partners_Google
Partners_Android
Partners_Brandwatch
Partners-IOS
Partners_Hootsuite
Partners_SemRush
Our Partners

Do you want to know more about Awakke?

If you are interested in our tool and would like to try a demo, please fill in the form and we will contact you. We are available to answer any questions.

Partners

United States

980 N. MICHIGAN AVE,
Suite 1189
CHICAGO IL 60611