Single page corporate landing for Baliza, statically exported

For a technical company offering exactly two services, an extensive site scatters the message. One page with the full journey, served as static files so it loads immediately.

Single page corporate landing for Baliza, statically exported

Single page corporate landing for Baliza, statically exported

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The challenge

Baliza is a software development company founded in 2021, specialized in custom development and in data and artificial intelligence. It offers exactly two services.

For a technical company with such a narrow proposition, an extensive site scatters the message instead of reinforcing it: every extra section is a chance for the visitor to get lost before understanding what they do.

  • Everything in one journey: what they do, who they are, how they work, with what technologies and how to reach them, without page jumps.
  • Immediate load: a technical site that lags contradicts what it says about itself.
  • One forced exception: the contact form does need some server, even if the rest does not.

And there was material that did not exist yet: with no publishable cases, an empty cases section subtracts rather than adds.

The solution

We resolved it as a single page with the full journey, statically exported so it is served as files and does not depend on a server process.

The only exception is the form, added to the build output as a minimal component.

Page structure

  • Navigation, hero, services, company presentation, working process, technologies and contact.
  • The cases section was deliberately left out, with no publishable material at the time.

Identity, with one reversed decision

  • Palette derived from the company's own identifier.
  • An earlier proposal of warm tones with a serif typeface was discarded as not matching the brand's technical character.
  • The decision was recorded in the project documentation so it would not be reopened.

Contact and deployment

  • Validation against an automated traffic verification service on the client, with token verification and mail sending in a minimal server component.
  • Published on shared hosting under its own subdomain, with the constraint of requiring server language support for that component.

Architecture and technology

  • Next.js 15 with App Router and React 19, styling with Tailwind and static export of the site.
  • Handover memo with project status, decisions taken and content references used.

Learn more about software development.

The result

The company ended up with a piece that loads immediately and says exactly what it has to say, with no filler.

Starting point

  • No corporate landing for a two service proposition.
  • No publishable cases to sustain a dedicated section.

Strategic impact

  • Static export removes the dependency on a server process for everything but contact.
  • Leaving the cases section out for lack of material avoids an empty page that costs credibility.
  • The reversed identity decision was documented, so it does not reopen next iteration.
  • The handover memo leaves the project operable by whoever receives it.

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Hábito 1 brings strategy, technology and marketing together in a single team to take companies' digital presence to the next level.

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