What gets created
A person, a lead, and a note with the context
Pipedrive built into your CMS
Every inquiry from your site turns itself into a person and a lead in Pipedrive, with all the form information attached. Your sales team works where it already works, with nothing to retype.
What gets created in Pipedrive with every inquiry
The integration leaves no detail behind: it builds the full record in the CRM so whoever picks up the inquiry has the entire context from minute one.
A person
The contact, with name, email, and phone exactly as the visitor left them.
A lead
The opportunity tied to that person, ready for the sales team to pick up.
A note with the context
Company, service of interest, message, and source all sit inside the lead. Nobody has to ask where it came from.
The path of an inquiry, from the site to the CRM
Five steps that happen in the same instant, with no spreadsheets in between and no copy and paste.
Submission
The visitor fills out the form on the site or on a campaign landing page.
Logged on the platform
The inquiry is stored with every one of its fields and with the page or campaign it came from.
The team is alerted
An instant email to everyone holding the inquiry owner role. Adding or removing people never touches code.
Created in the CRM
Person, lead, and note created in Pipedrive, with no manual entry and no delay.
Follow-up
The full inquiry history stays available and filterable from the dashboard.
Decoupled: if the CRM fails, the lead is not lost
The source of truth is your own. The email alert and the CRM record are valuable extras, never a single point of failure.
Your own source of truth
The inquiry is recorded on the platform even if the email or the CRM fails.
An expired credential stops nothing
If the CRM stops responding or the credential changes, the inquiry is still saved and the alert still goes out.
Less spam in the CRM
A bot trap invisible to people, plus validation of the minimum fields before anything is created.
Built to grow: one event, many destinations
The module publishes an event every time an inquiry arrives, and the actions hook onto that event. Adding a new destination never means rebuilding the form.
Not tied to one form
The same mechanism feeds Pipedrive from other forms or from a campaign.
Destinations you can add
Notifying through Slack, pushing to another CRM, or triggering an automation is added as one more piece.
Multi-brand
Each brand receives and manages its own inquiries, with its own destination in the CRM.
Other modules on the platform
The integration does not live in isolation: every inquiry is recorded with the brand it came from, and the same event mechanism can feed destinations beyond the CRM.
All the modules
The platform's full lineup: design, SEO, catalog, case studies, multi-brand, and AI.